Posts about In-House Forum

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  1. In-House Forum Meeting Overview (March 2025)
    Event reports
    14 April 2025
    Agency management

    In-House Forum Meeting Overview (March 2025)

    WFA

    Overview of the In-House forum held remotely on 27th March 2025

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  2. Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties
    4 March 2025

    Global Marketer Week Forums: executives gather to share what works despite economic and geo-political uncertainties

    WFA

    As part of WFA Global Marketer Week, our specialist forums will hold standalone forum sessions to discuss and develop workable…

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  3. In-House Forum Meeting Overview (Jan 2025)
    Event reports
    27 February 2025
    Agency managementOrganisation & structure

    In-House Forum Meeting Overview (Jan 2025)

    WFA

    Overview of the In-House forum held remotely on 23rd January 2025

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  4. In-House Forum names new chair from Unilever
    News
    10 July 2024

    In-House Forum names new chair from Unilever

    WFA

    Shannon Kalkstein, Global Head of U-Studio and UniAdapt at Unilever, has been named as the new chair of the WFA’s In-House…

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  5. In-housing set for rapid and continued growth at major multinationals
    Reports & whitepapers
    20 December 2023
    Agency managementMarketing capabilities

    In-housing set for rapid and continued growth at major multinationals

    WFA

    According to a recent survey conducted by WFA and The Observatory International, 66% of brands now have in-house agencies, with 21%…

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  6. In-House Forum Meeting Overview (Oct 2023)
    Event reports
    31 October 2023
    Organisation & structure

    In-House Forum Meeting Overview (Oct 2023)

    WFA

    Meeting overview from WFA’s In-House Forum meeting held remotely on 31 Oct 2023 addressing creative in-housing and agency…

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  7. Digital In-Housing Benchmark - An Agency POV (Second Instalment)
    Benchmarks & surveys
    24 January 2023
    ProgrammaticAgency managementAgency remuneration & contractsMarketing operations

    Digital In-Housing Benchmark - An Agency POV (Second Instalment)

    WFA

    WFA benchmark on In-housing Digital Media, from an agency point of view

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  8. In-House Forum Overview (October 2021)
    Event reports
    19 October 2021
    Integrated marketingMarketing capabilities

    In-House Forum Overview (October 2021)

    WFA

    Meeting overview and presentations from WFA’s In-House Forum meeting on 12 October 2021, which took place…

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